Mitzie's Corner

A true color powerhouse, KEUNE has cornered the market on advanced color chemistry with  patented ingredients that lock in color, add shine and protect from UV damage.

Create a flowing transition of blond and brown shades, adding multiple dimensions for a natural, summery blonde and natural highlights.  Ideal for medium to long hair with long or graduation layers. This technique will compliment light and dark skin tones alike for sizzling summer color.

Starting Point: Natural Level 6

Formula A: Keune Tinta Color Very Light Chestnut Blonde 9.53; 1 + 1 20 Vol. Tinta Cream Devleoper

Formula B: Keune Tinta Color Extra Light Blonde 10; 1 + 1 30 Vol. Tinta Cream Devleoper

Step 1. Separate hair into 6 sections in a Zig-Zag, triangular pattern with the largest section at the crown in a star-like pattern, and the smallest section including only the bangs.

Step 2. Apply Tinta Color Formula A evenly to bottom left and right sections from new growth to ends; separate with foil

Step 3. Apply Tinta Color Formula B to mid-sections left and right from new growth to ends; separate with foil

Step 4. Apply Tinta Color Formula B to section of bangs from new growth to ends; separate with foil

Step 5. Apply Tinta Color Formula A to crown section from new growth to ends

Step 6. Allow hair to process 50 minutes at room temperature
Step 7. At shampoo bowl, rinse thoroughly. Shampoo and condition with Keune Color Care Shampoo and Conditioner
Stylist Tip:  For extra care apply Tinta Color Saver and work through the hair. Do not rinse.

You asked for an economically priced brand that is sulfate and paraban free. Now you got it — Bangstyle! Meet the line of Bangstyle products in this quirky playlist video series.

Introducing Bangstyle4Hair, created as a simple, high quality approach to easy, livable hair. The products are straight forward, consumer friendly and infinitely adaptable.

Salon Service Group is a distributor of Bangstyle products in Missouri, Oklahoma, Kansas, Arkansas, Tennessee, Kentucky, Minnesota, Wisconsin, Nebraska and Iowa. For more information, please visit http://salonservicegroup.com

One of the things that holds back careers and salons is the power of myth. It is natural and human to be thwarted by beliefs that when looked at honestly, turn out to be entirely false. One big example is the myth that you have to ‘push’, ‘sell’, or ‘pressure’ clients into product purchases, and that a strong retail culture ‘turns off’ clients.

Interestingly, when we look at our industry, what we notice is that strong retail salons are the salons that have the fullest books, the best prices for services, the most cohesive teams, and world-class education programs. If the myth was true, those salons would be empty!! 

Inspired retail is the opposite of ‘push’ and ‘sell’. It is founded on care, attention, professional observation, and client education. In other words…Service! If we care, we offer every client Information (about what we have chosen to use), Choice (shampoo, conditioner, and styling aids), and a helpful Reminder (products on desk). As hairdressers, every part of what we do can be alive, interesting, creative, and fun. We are lucky that way.

Shared with permission from Peter Thomas Hair, Berkeley, California.

One of the most common questions salon owners have been asking since the beginning of the year is how to get the color clients back they lost during the economic downturn.

The answer takes more than a new marketing strategy – it requires a different approach to your business.

Why is this? Even though people are feeling more confident in their spending ability, most are not returning to their past spending habits. They are spending more, but only on products and services they believe provide an excellent value and experience for their money. 

Many believe haircolor is one area where they can go it alone. Why not? Many of their friends are doing their own color and they look great. In addition, gone are the days when most home color products produced results that looked like they came out of the kitchen. Many of today’s products are just as gentle and conditioning as what you have in your dispensary and often, the same companies make them.

On top of that, retail companies spend tens of millions of dollars every year to market their products to your clients. The retail companies have inserted the most repeated slogans, from the days of “Only her hairdresser knows for sure” to “Because I’m worth it!” into our conversations. These slogans carry a special power.

So, how do you keep clients’ haircolor dollars in your salon — or get them back if you have not seen them for a while and fear they have gone the home haircolor route? I checked in with two of the most successful colorists in the country, to get their perspectives. Here is our strategy:

Communicate your professional expertise at every point of contact. “Colorists lose clients to home hair coloring when the clients feel they can produce as good a result or almost as good as their colorists,” said Beth Minardi, haircolor educator and owner of Minardi Salon in New York City. “If the colorist never suggests soft alterations in shade, depth or tone every few months, the client starts to think there is no big deal to doing her own color. Placing random pieces of highlights or lowlights through the hair periodically keeps things interesting and beautifies color in a way color from a box cannot.”

Suzie Bond, owner of Perfect Fifth in Mooresville, North Carolina, and one of the most requested platform artists and in-salon educators in the country adds, “Our current economy has proven that we do not retain or gain clients based on our hair talents alone. Clients are looking for an excellent experience. It is our responsibility as professionals to provide that. Some clients are lost to fast re-growth. Try offering an in-between face framing gray re-touch for a low price.”

“I have banished the term ‘single process’ from my salon — it is not sexy nor is it exciting,” said Minardi. “Saying ‘a color refresh and glaze’ sounds so much more interesting and hints at an experience rather than a service.”

Bond recommends putting your signature on their head by using techniques, language, and tools that are not available in a box.

Educate clients about service combos. Straightening and smoothing services have surged in popularity, and depending on the product, many are safe to apply to hair before or after it has been colored – when a professional handles it. Regardless of the type of service, it is critical you educate your clients about the potential dangers of combining those services with home color. Finally, make sure they understand the importance of “fessing up” if they do take their color into their own hands, before you perform another chemical service, color or otherwise.

Look like you are in the haircolor business. Make sure your salon looks like a place where gorgeous haircolor happens. From the color each of your team members wears, to your lighting and your retail product shelves, make sure each positions you as an expert for every stage of the haircolor process.

The same goes for your service menu, your website and even your Facebook page. Think twice before filling your reception area with magazines that sing the praises of home haircolor products every month. Toss them and replace them with marketing and education materials that reinforce the messages you want your clients to receive.

Reach out. If you have not seen some of your regular color clients for a while, sometimes a simple phone call to let them know you miss them can bring them back. Bond says, “Don’t be afraid of starting the conversation to find out why they left – whether to home color or another salon. If the issue is strictly financial, offer a service that is less expensive and / or requires less maintenance than what you were previously providing. Most importantly, remember you cannot win them all. Make the offer and remember NO means NOT RIGHT NOW. Leave the door open for a revisit and move on.”

Concludes Bond, “As professional colorists, we have always had a love / hate relationship with home haircolor. On one hand, home haircolor gone wrong gives us clients who need repair work, but on the other hand, it can also keep potential clients out of our chairs. As professionals who have a passion for our art, we want to help everyone look gorgeous!”

Republished with permission from http://www.stylistnewspapers.com

Jayne Morehouse is president of Jayne & company, a brand communications agency specializing in the beauty business, and a frequent contributor to The Stylist & Salon Newspapers. Learn more at facebook.com/jayneandco.

The Fall 2013 Bridal Collection by Angel Sanchez was beyond big & white. The designer known for his luxury ready to wear and couture one of a kind dresses, shows off the magic of a romantic yet modern girl that is ready to say ” I do”.

Creative director, Leonard Zagami, and his team created a halo of silver on top of cascading waves, with the length that every bride dreams of. The key Zagami and Sanchez say, is to make it a fantasy, and keeping your eye on the dress and the silhouette, the rest is up to the girl that is wearing it on her special day!

How Leonard Zagami Created The Look:

• “I first applied Moroccanoil Curl Defining Mousse on damp hair, mostly on the root areas and top for subtle lift. I then combed Moroccanoil Hydrating Styling Cream through the rest of the hair for soft, natural-looking hold and to hydrate and smooth the ends of the hair.”

• “Next, I blow dried the hair with a Moroccanoil Professional Series Hair Dryer, lifting hair with my fingers first on the top of head, then through the sides and back.”

• “Once the hair was dried, I used a 1½-inch curling iron to create soft, randomly textured waves. I wrapped hair around the iron for a few seconds (without clamping down,) long enough to create natural-looking waves with ends that were left a bit straighter. I pulled and loosened some of the waves to create free-er looking, mixed texture. I then finger combed the entire style to separate and define the hair and complete the look.”

• “To create a modern take on the tiara or jeweled hair combs, I applied silver gel in subtle patterns all around the hairline, then wrapped a 1½-inch plastic headband around the hairline, which was tied at the nape of the neck. I had created a jagged pattern on the headband to accent some of the details of the gown.”

• “To hold everything in place and control and lock in the contrasting waved textures, I sprayed Moroccanoil Luminous Hairspray Strong all over the hair. It’s a really workable hairspray and leaves the hair soft, lets it move “.

http://angelsanchezusa.com/

http://www.moroccanoil.com/

http://www.bellasugar.com/Angel-Sanchez-Silver-Bridal-Hair-Makeup-22690041

Tags: Access Hollywood, Angel Sanchez, Angelina Jolie, Anthony Palermo, AnthonyLeonard Salon, Bridal Fashion Week 2013, Couture, I DO, Leonard Zagami, Moroccanoil, Moroccanoil Curl Defining Mousse, Moroccanoil Hydrating Styling Cream, Moroccanoil Luminous Hairspray Strong, Wedding Dress

Origionally Posted by Anthony Leonard Salon | Filed under Events, Hair Products, Products, Services | April 18th, 2012

TULSA, OKLAHOMA, April 18, 2012 – The Tulsa Salon Service Group enhances the salon professional’s shopping experience as it unveils a fresh, new look and expanded showroom. With additional space, the layout has been modified so that the most popular salon brands are found at a glance. Salon Service Group is also able to offer a broader store inventory to better reflect products available through its warehouse.

The company has recently expanded its staffing and territory and expects to remodel at least two existing stores similarly as well as add three additional stores in the next year. “We listened to what is most important to our patrons, such as their favorite brands and color lines,” said Shane Hanson, vice president. “This is a way to give our customers a better shopping experience. We know how valuable the salon professionals’ time is, and our new layout makes it easy to fit an exceptional shopping experience into an already busy schedule.”

Added Salon Brands
Tulsa Salon Service Group has expanded its floor space to make room for new independent salon brands. Two of its new product lines are ColorProof, next generation luxury products designed for color-treated hair, and Bangstyle, a consumer-friendly, high quality hair care for easy, liveable hair, In addition, more shelving and additional sections were added for both retail products and backbar selections.

Convenient Service
Even with all the changes, Salon Service Group continues to offer exceptional independently owned brands company-wide. Stylists can call their local store and ask for products to be pulled, ready for pick-up upon their arrival. Shoppers can also take advantage of extended store hours including Thursday evening hours and Saturday hours.

Join the Conversation Online
Salon Service Group now offers unique ways for salon professionals to engage with one another and to receive information. Twitter and Facebook users can get the latest event updates, tips and trends by following or becoming a fan. To find Salon Service Group on Facebook, go to www.facebook.com/salonservicegroup. Tweeters can follow @salonsgto stay up to date.

About Salon Service Group
Salon Service Group is a wholesale distributor of professional styling products serving licensed cosmetologists, cosmetology students, and salon owners. Salon Service Group opened for business in 1987 in Springfield, Missouri. Today, Salon Service Group now serves over 5,000 salons across its 10-state distribution are. For more information about Salon Service Group, visit salonservicegroup.com

Increase your Keratin Complex services by giving your clients the Red Carpet Treatment! This treatment is a mini Smoothing Treatment that lasts 3-5 days. It is ideal for the client not quite sure about their smoothing treatment investment.

5 Easy Steps:

• Wash Hair with Keratin Complex Clarifying Shampoo and rinse with Keratin Care Conditioner; Towel Dry
• Add Intense RX to damp hair (a nickel size, more or less depending on hair length). Comb through evenly
• Put cap on client and seat under dryer for 15 minutes. Do not rinse
• Remove cap and add 3-4 pumps of Infusion. Comb through
• Blow Dry and Flat Iron

Salon Service Group is a Keratin Complex Distributor for licensed cosmetologists in MO, OK, KS, AR, TN, KY, IA, NE, WI, MN & parts of IL, IN. Learn more about Keratin Complex for your salon.

We use it every day all day, exposing it to color and bleach, throwing it into a basket and abusing it in the same way the very next day. Yet, nothing is worse than replenishing your entire towel supply because of stains, frayed edges or rips.

I don’t know about you, but this stylist is looking for a towel that comes away clean every time. I want something thick enough to soak up the water and hearty enough to come away new-feeling after repeated bleaching.

…and I found it!

Softees Towels are long-lasting, soft and comfortable, yet look nice at the same time.

Ask your salon partner about Softees towels and get back to what you do best instead of restocking your towel supply every time you turn around!

Now is the perfect time to lighten up and have fun with blonding! Ladies are rushing to lighten their locks, and the Paul Mitchell Blonding System has your lightening answer. With its gentle, controlled rapid lift and on- or off-scalp application, its ideal for any lightening technique, from hand-painting to double-process blondes.

Paul Mitchell Blonding System will enhance and perform with no bias to your client’s hair texture. It’s ideal for all hair fabrics, and with its natural conditioners and fresh scent, your client will become a walking advertisement for you!

This service will essentially sell itself in your salon. Offer a Color Bar where clients can see color demonstrated, then just add a blonding menu to your Color Bar. You can also offer lightening to your cut and style clients. It’s easy to add on highlights to any salon service. With Paul Mitchell’s Blonding System, you can create any blonde from any level!

Dual-Purpose Lightener
Lifts up to 7 levels
Offers gentle, even lift with control
On- or-off –scalp application
Natural conditioning agents and oils help retain moisture
Ideal for any lightening technique
A gentle fragrance offers a soothing experience

Lighten Up
Lifts up to 5 levels quickly
Suitable for on-and off-scalp blonding, especially on fine, fragile hair
Ideal for color correction and creative techniques
Lifts on tone
Smooth beeswax base
Non-irritating on even the most sensitive scalps
Resists drying out

     Highlift
Maximum lift- Up to 4 levels of lift
Long-lasting tonal control – 5 tonal bases to neutralize or intensify
Sandalwood fragrance – offers clients a soothing hair coloring experience
On or off scalp applications
Intermixable with color shots for added formulation